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January 15, 2026

What South King County sellers should know in 2026

Inventory is up, buyers are more selective, and pricing strategy matters more than it has in years. Here's what I'm seeing on the ground.

The market in South King County looks different than it did even 18 months ago. Inventory has climbed, interest rates have settled into a range buyers are learning to live with, and the frenzy of 10-offer weekends is largely behind us — at least for now. That doesn’t mean it’s a bad time to sell. It means it’s a time when strategy matters.

Pricing is doing real work again

For the better part of 2021 and 2022, almost any price worked. Buyers were so desperate to win something that sellers had enormous room for error. That cushion is gone. Today, a home priced 5% above market sits. It doesn’t just sit for a week — it sits long enough that buyers start asking what’s wrong with it.

The homes I’ve seen move fastest in the past year have one thing in common: they were priced where the buyer pool actually lives, not where the seller hoped it would stretch to. Accurate pricing from day one is the fastest path to the best number.

First impressions are earning their money back

When buyers have options, they filter quickly. A home that photographs poorly gets skipped before anyone schedules a showing. I’ve started recommending professional photography for every listing regardless of price point — the cost is a rounding error against a $400K or $600K sale, and the difference in online engagement is significant.

Paint, carpet, and light fixtures still have the best ROI of any pre-listing work. Buyers respond to clean and bright. They don’t need custom cabinetry; they need to be able to picture themselves in the space without mentally editing it first.

The Cle Elum and mountain corridor is a separate story

The cabin and retreat market east of the Cascades is behaving differently than the suburban King County market. Remote work has made a mountain property genuinely functional for a larger slice of buyers, and there’s a limited supply of quality parcels in areas like Suncadia. If you own something in that corridor and have been thinking about timing a sale, the demand side is still healthy.

What I’d tell a seller right now

Come in priced right, prepare the home, and move fast when an offer lands. The buyers who are active today are serious — they’ve made peace with current rates and they’re not waiting for a correction that may not come. A well-prepared home in a realistic price range will still sell well.

If you’re thinking about listing in Federal Way, Auburn, Black Diamond, or anywhere in the Cascade foothills, I’m happy to walk through what I’m seeing in your specific neighborhood. Reach out and we can talk through the numbers.